IFA Berlin is a very important event for new tech products. It’s happening right now! IFA, which stands for Internationale Funkausstellung, is the largest tech show in Europe.
It takes place in Berlin every September. Big companies like Samsung, LG, Sony, and Philips show off their newest gadgets there.
This show began in 1924 as a radio convention, and unlike some other tech events, anyone can attend. This means that anyone can come and see the newest and coolest technology.
When is IFA 2023?
- Press days: August 30th – 31st, 2023
- Public days: September 1st – 5th, 2023
In 2023, IFA is having its 99th event, and it’s going to be one of the biggest shows ever. Every bit of space for exhibitors from the consumer electronics industry is already reserved. ShowStoppers, an event that invites brands and media, will also be happening again.
The show becomes open to the public on September 1st, but the press gets to go a day or two earlier (which is right now). Most of the big announcements and product launches happen during these press days, so that’s when you should be on the lookout for all the exciting news.
Some Major Announcements from IFA 2023
Even though there are more conferences and announcements on the way, some important launches have already happened. Here are the ones you should be aware of:
- Philips Hue
Smart lighting and home security go hand in hand, and Philips Hue Secure wants to make them work even better together.
Moreover, they have introduced new cameras and sensors that can connect with your Hue devices to create an all-in-one solution. This is a great idea, especially if you already have a Hue Bridge and lights installed.
- Lenovo
At this year’s IFA, Lenovo is showing off two exciting gaming devices. The Legion Go is a powerful handheld device designed to compete with the Steam Deck. On the other hand, the Legion 9i is a more traditional laptop, but it boasts some seriously impressive specs.
- Honor
Honor, a company known for its foldable phones, has revealed its latest creation at IFA, the Magic V2. It’s the thinnest foldable device on the market, measuring less than 1 centimeter in thickness. We’ve had a hands-on experience with it, and we’re really impressed by both its design and specifications.
- JBL
Among the many speakers being launched at IFA, JBL’s Authentics stands out for its unique feature – it has both Alexa and Google Assistant built right into it. While many speakers can work with both assistants, having them built-in makes this speaker unique and very convenient.
- Garmin
Garmin has introduced its latest smartwatches, the Venu 3 and Venu 3S, which not only look fantastic but also come with some cool new features.
Furthermore, they’re improving their sleep tracking and coaching features, and the Venu 3 now has a speaker and microphone, making it more useful for calls and messages. And of course, Garmin’s famous tracking capabilities are still there.
- Sennheiser
At IFA, Sennheiser has launched a new compact soundbar called the Ambeo Soundbar Mini. It’s a really impressive piece of equipment that sounds much better than its small size suggests. We’ll be posting a detailed review soon, so keep an eye out for it.
- Withings
We really like how Withings designs their wearables, with simple displays and stylish watch faces. At IFA, they unveiled two beautiful upgrades: the ScanWatch 2 and ScanWatch Light.
Both come with some nice improvements, especially the ScanWatch 2, which focuses on tracking temperature for even more health insights.
- Sony
Sony has revealed their new slim smartphone, the Xperia 5 V. This phone is now officially out, and it’s quite impressive. It’s designed to be a great choice for photography, and the best part is, they’ve made it a bit more affordable.
- Roborock
Robot vacuums are still a big thing, and Roborock is one of the top players in the market. They’ve introduced two new models, the Q5 Pro and Q8 Max. These robots are using artificial intelligence (AI) to clean faster and navigate your home more efficiently than ever before.
Final Verdict
In short, IFA 2023 has introduced some cool new tech gadgets from well-known companies like Philips, Lenovo, Honor, JBL, Garmin, Sennheiser, Sony, and Roborock.
These gadgets include smartwatches, smartphones, soundbars, and robot vacuums that can make our lives better.
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